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Focus

All Focus products is born of a passion motivated by the love of the sport. Everyone involved in the creation of the Focus range is inspired by the pursuit of the finest in cycling technology.

In order to meet the performance criteria that let top-flight cyclists reach the top of their game, Focus is intent on embracing and developing cutting-edge innovation to empower our riders.

Our quest for perfection in Focus products is embodied in the phrase ‘German Engineered’. Every member of the Focus development staff strives towards the exacting standards behind this philosophy.

Passion. Performance. Perfection. At the core of everything we do.


FOCUS Whistler 3.8 2019

Focus Whistler 2019 Specification Frame   6061 aluminium, BSA BB, international disc brake standard Fork   RockShox XC30 TK silver, 100 mm travel Brakes   Shimano BR-MT200, 160 mm / 160mm Rear derailleur   Shimano Deore XT 781, 10-speed Switch lever   Shimano Deore 6000 Crank...

€900.00
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€550.00
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Focus Izalco Race Ultegra Carbon Road Bike '18

IZALCO RACE Ultegra   Frame-integrated cable routing and full-carbon fork Complete Shimano R8000 Ultegra groupset Lightweight Mavic wheels and Continental tyres   Frame  Carbon SL, caliper, Pressfit 86 BB, 130 mm quick release dropouts, Di2 ready,...

NOW €1699.00
On Sale from €2399.00

Focus RC Winter Jersey '18

FOCUS - RC WINTER JERSEY   Item number: 196018080   COLOUR: black/reflective   - this winter jersey fits like a second skin thanks to the four-way elastic Roubaix material  - the fleecy inside provides optimum mix of warmth,...

€79.90
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Focus Whistler SL 29er Aluminium Hardtail '18

WHISTLER SL Lightweight aluminium frame in 29" and 27" wheel size Shimano Deore XT/SLX 11-speed gearshift Rock Shox 30 Gold RL suspension fork with Pop-Loc lockout   Frame  6061 aluminium, BSA BB, international disc brake...

€1199.00
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Focus Race Cap

- the classic among race caps  - extra-thin cotton  - FOCUS logo on underside of visor  

€11.90

Focus Socks (10cm)

Breathable mesh zones on the top and bottom for maximum comfort in extreme conditions. Meryl® Skinlife regulates the number of bacteria on the skin and prevents odour.  

€9.90

Focus RC Men LTD Jersey

PRODUCT DESCRIPTION   Fits like a second skin thanks to the anatomical cut of the front and back. mesh side panels provide even more elasticity and breathability. Special long-lasting treatment ensures enhanced...

€64.90

Focus RC Bib Shorts

PRODUCT DESCRIPTION   Perfect fit and improved performance thanks to pre-formed panels. Intelligent use of materials and anatomical flat seams for optimum fit, aerodynamics and compression. Innovative suspenders and anatomical leg hems...

NOW €69.90